Branding
Branding puts your channel's identity on screen and alongside your stream.
Branding Options
| Element | What it is | Set on | Guide |
|---|---|---|---|
| Watermark | Your logo, text or both, in a corner of the picture | Settings | How do I Add a Watermark? |
| Logo sting | A short animated logo video played between programming | Settings, Playlist and Schedule | How do I Use a Logo Sting? |
| News scroll | A line of text scrolling along the bottom of the picture | News Scroll | How do I Set Up the News Scroll? |
| Channel icon and poster | Images that represent your channel | Profile | How do I Set a Poster and Banners? |
| Show banner | An image for your live broadcasts | Live Stream | How do I Set a Poster and Banners? |
| Program and episode banners | Artwork for your shows | Programs | How do I Set a Poster and Banners? |
How Branding Reaches the Stream
Video reaches your viewers in one of two ways, and branding works differently for each. The Overview shows which way the clip on air is playing.
| Playback | Branding viewers see |
|---|---|
| Live feeds, and clips marked LIVE ENCODE on the Overview | The logo watermark, text watermark and news scroll, drawn onto the picture as it plays |
| Clips marked PRE-ENCODED | The logo watermark that was built into the clip when it was processed. The text watermark and news scroll aren't shown |
Because the logo is built into pre-encoded clips, changing it doesn't update clips already processed. Re-encode them to show the new logo. See Watermarks on Processed Clips.
When Changes Appear
- Settings: watermark and logo sting changes take effect as soon as the current video finishes playing.
- News scroll: a new message starts once the current pass of the old one has finished scrolling.
Who Can Change Branding
- Watermark and logo sting: owners and administrators, in Settings.
- News scroll: owners, administrators and editors.
- Profile: owners and administrators.
See Roles.